
Competitive Intelligence Projects
Businesses will routinely have
intelligence needs that either cannot be done in-house, or are more effective
done through outsourcing. Big projects, especially involving extensive
primary or secondary research, may easily exceed organic resources. KIPP,
and its network of strategic partners, can provide critical services or
augmentation needed for a variety of competitive intelligence projects that may
involve Prioritization and Direction, Collection, Fusion and Synthesis,
Analysis, Dissemination, Utilization, and Feedback support or process improvement
consulting. Many times, intelligence projects will find that effectively
engaging senior management into the process is major hurdle, and KIPP provides
subject matter expertise in how this can be done while also truly being an
outside consultant helping to overcome so many of the corporate culture issues
that too often hinders progress within a company. KIPP has a long history
developing and managing leading edge intelligence programs, and can help your
firm in variety of ways from building an operation from scratch to
significantly improving the return on investment of a current operation.
KIPP also can provide leading experts in competitive intelligence as needed,
and has an array of training courses in competitive intelligence functional areas
that can transform you CI shop from an also run to best in class.
Trade Show and Conference Intelligence Operations
Companies and public agencies spend
a great deal of money annually on trade shows and conferences. When all
the normal costs are added up such as registration fees, travel and time away
from the office, the investment is substantial, especially so if it also
involves running a booth or other promotional activities. However, too many
managers find the traditional approach to be too unstructured (or
ill-prepared). Conference goals and objectives may not match operational
or strategic objectives. The less organized and prepared manner in which
this is done minimizes the opportunity of achieving the real return on
investment, the reason your company sent a team. The essential value of a
conference or trade show is twofold, gathering valuable information and
influencing key people (i.e., such as buyers, suppliers, distributors or
vendors). Ironically, companies rarely invest on preparing their team of
attendees to effectively conduct these essential tasks, and this oversight too
often makes these events lost opportunities. For a company team attending a
trade show or conference, there are both offensive and defensive actions that
should be undertaken, and if this is a managed process it requires skilled
“quarterbacking” and “linebacking” support for the team. KIPP provides
training with tools for gathering information without “showing your hand,”
while at the same time preventing competitors from gathering from your firm’s
“crown jewels” of proprietary trade information in exchange. Learning how to
most effectively approach, converse and “network” with other attendees is the
key to turning any trade show or conference into an intelligence and
influencing bonanza. KIPP provides its clients with a range of services
from training to active involvement with company/agency teams on-site,
especially detailed preparation and planning. For firms attending trade
shows or conferences in Southern California and the Southwest, Washington DC,
Atlanta, and other key cities, KIPP is ideally suited to augment your
competitive intelligence team by providing skilled, cost-effective operatives
from the local area as needed.
Government Intelligence Activities
Since 9-11, there has been a vast
increase in the amount of attention and resources being put towards
“intelligence.” Many times, these mandates are well meaning, but also
needlessly vague. Intelligence is not just an information product, nor
having a technical sensor system in place. It is a combination of
products, process and people, all of which must be developed and managed
effectively and efficiently to achieve the return on investment our public
officials expect. Many times “intelligence” is confused with being seen
as synonymous with investigations, or simply providing a stream of on-line
emails or notices, both of which end with frustrated officials and an angry
public when “intelligence” fails to deliver as promised. KIPP looks at
the entire intelligence process, from Prioritization and Direction, Collection,
Fusion and Synthesis, Analysis, Dissemination, Utilization, and Feedback.
It incorporates the practical application 4th Generation Warfare
concepts from the famous Col John Boyd’s OODA Loop
(Observation-Orientation-Decision-Action) in demonstrating how or why threats,
people or organizations act or react. It looks at decision-makers, key
influencers and “triage” managers in an organization to assess intelligence
(product) “consumption,” and what is the truly best fit for their needs.
KIPP provides a wide range of expertise from the intelligence community,
military, public safety and law enforcement, business and non-profit sectors
that can develop and conduct training, exercises, strategic planning and
consultative support for either developing or managing government intelligence
activities. KIPP principals and associates have worked in a wide range of
federal, military, state and local intelligence activities spanning decades of
experience, and much of this developing new programs matching requirements to
resources.
Terrorism Surveillance Detection
Originally
developed for a high profile national security facility, KIPP and Ascendancy
Strategic Consulting have developed a training course that amalgamates best
practices in surveillance detection by having participants
comprehensively understand detecting such terrorism intelligence
collection activities. This highly interactive, hands-on one-day
training event is aimed at supervisors, managers and other
personnel responsible for site security, counterintelligence, law
enforcement or investigations. Terrorism Surveillance Detection is a
three part building block program that starts with learning
terrorism pre-operational intelligence gathering and surveillance practices (to
include citing real-world examples), then has participants "role
playing" terrorists conducting these activities, and
finally is capstoned by a thorough review of lessons learned for
development of both soft and hard deliverable results for incorporation
into their site's anti-terrorism and security or force protection
program. Participants are taught "tools" that can be used to not
only harden their sites against terrorism surveillance, but also dramatically
improve their ability to develop indications and early warning of such threat
operations. Terrorism Surveillance Detection training is aimed at critical
infrastructure, transportation, public event venues, government or corporate
facilities, schools and universities, shopping centers and stores, historic symbols,
or just about any site that could potentially be surveilled and attacked by
terrorists.
Community
Early Warning of Terrorism (CEWT)
Community
Early Warning of Terrorism (CEWT) is a three-part program covered in 3-5 days
for developing a strong intelligence indications and warning program in
communities, whether these are extensive facilities (i.e. military bases,
tribal areas, large-scale facilities, etc.), major neighborhood areas, cities,
counties or regions. CEWT's three-parts are best
described as students or participants becoming enabled to sequentially:
1)
Understand the Terrorists
2)
Be the Terrorists
3)
Find the Terrorists
Understand
Terrorists:
Participants initially get a solid understanding of terrorism, terrorist groups
and networks, and terrorist planning, intelligence, logistics, financing,
structure and operations. This block of training is oriented towards the
threats and terrorist groups that a particular community is realistically
facing.
Be
the Terrorists:
Participants role-play terrorists and terrorist cells by selecting targets,
method of attack, resources and intelligence needed, and then how they will put
all this together for conducting threat operations in their community.
This could include individual field work based on client's desired level of
interactivity.
Find
the Terrorists:
Combining all that the participants have learned, community specific
terrorist operational signatures, activities, requirements and
transactions are identified. Then these are synthesized for
developing a community specific terrorism intelligence collection plan
that provides priority and direction along with indications and warning of
these community specific threat activities. Often this will include an
executive style wargaming session to further identify or validate the
intelligence collection plan.